Oregon Business Magazine - February 2024

February 2024 FEATURES 26 AI Is Here to Stay. What Are Its Promises? What Are the Threats? Cover Story We assembled a group of Oregon thought leaders to talk about what AI tech will and won’t mean in the near future — and what leaders need to be talking about right now. 36 Locking It Down Portland-based HiddenLayer is offering cybersecurity protection for AI systems. 38 Second Sight How Synaptiq is using computer vision to help businesses use AI-driven products 40 Suitable Tech How Macro Law is using AI to upend law firms’ business models REGULARS 06 Editor’s Letter 10 Newsfeed 14 Tactics Mindy Stadtlander, CEO of Health Share of Oregon, shares her vision for the coordinated care organization. 18 Spotlight OSU’s microfluidics lab has already been designated a federal tech hub — and is vying for more federal funding. We looked at what microfluidics is already doing for medical research and tech manufacturing in the state. Follow @OregonBusiness for breaking news, blogs and commentary. Subscribe to our weekly e-newsletter featuring the best of OregonBusiness.com, plus articles from our print publication. To sign up, go to OregonBusiness.com. CHECK OUT THESE EXCLUSIVES (AND MORE) ON OREGONBUSINESS.COM n Merkley, Wyden Pledge $3.5M in EPA Funding for Water Systems in Prineville, Willamina — Communities will use the funds to improve water treatment and install new infrastructure. n Reinventing a Classic — All Classical Radio leaves the Portland name behind while committing to a new downtown space. n OHSU Raises $596M for Research, Breaking Previous Fundraising Record — The university’s Knight Cancer Institute received its largest share of funding in the 2022-23 fiscal year. 100 BEST NEWS Never Miss a 100 Best Survey! Find out how satisfied your employees are with their jobs through our anonymous and confidential surveys. Visit OregonBusiness.com/ 100BestNotify and sign up to receive information about how to register for future 100 Best surveys. ⁄Contents⁄ 44 Downtime Live, work and play with Greg Johnson, program administrator, Interstate Bridge Replacement Program. 46 Policy Brief University of Portland Pamplin School of Business professor Jon Down explains why your organization needs an AI policy. About the cover For this issue, art director Joan McGuire did explorations for the feature illustration by feeding photographs taken by staff photographer Jason E. Kaplan into Open AI’s DALL-E 3. The surprising results were used both for the cover and inside lead images of the special section. 3

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