appeal of screens, there is an even more powerful effect they have on the brain. Every time a child receives a “like” for their post, sees an update from friends, or unlocks a new level in a game, their brain instantly releases dopamine, which is a brain chemical that makes them feel good. This rewarding experience causes the child to crave more of the same feeling, which makes them engage more with their screens and even harder to disconnect. What many parents may not realize is that major tech companies such as Google and Facebook hire psychologists and behavioral science experts to design platforms in a way that keeps users engaged, which is an approach known as “persuasive screens attract children and teens is because of the pleasure they offer. Consider the social media platforms such as TikTok, Snapchat, and Instagram. They provide constant notifications, updates, and real-time feedback for their users, which is particularly exciting for children as their brains are more sensitive to stimulation and instant gratification. Others believed that spending time on devices could improve their mood through the connections they make online. The perceived sense of belonging provided by these virtual communities is an experience that some children may struggle to find in real life. What does the science say? While these reasons help explain the 84 HAWAII PARENT May/June 2025 Children in the U.S. spend anywhere from 4 to 9 hours each day on screens. “More screen time means fewer real-life social interactions, which can lead to loneliness and isolation”
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